What can be more disconcerting than a change in your insurance plan’s medical provider network? Recognizing the potential angst that a planned change in its provider network could cause, The Ohio State University Health Plan leadership brought in Tipton to help manage member communications. Tipton conducted focus groups, met with senior university communications leaders to develop a comprehensive communications strategy and ensured the strategy and plan change were socialized with key influencers. All communications reflected the unique information needs of members, providers, leaders and university faculty. The straightforward, information-based campaign reduced anxiety about the change and ensured a smooth transition to the new network.

Looking for a better way to tell the story of its talented nursing team, Anne Arundel Medical Center reached out to Tipton for design support with its Nursing Annual Report. Tipton’s full-service creative team produced a beautiful report that not only celebrated AAMC’s nurses, but enabled the organization to achieve its goal with just one call to Tipton.

As one of the last remaining independent community hospitals in Virginia, Augusta Health faces unique challenges as it successfully navigates through swirling changes in the healthcare industry. Working with the hospital executive team, Tipton helped align its leaders, board, team members and community behind a new strategy that will enable the hospital to achieve its goals over the next five years